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SEO Rap (not provided)

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SEO Rap Details

Before you throw some shade, check outcha boy’s deets.

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August 14, 2016by Tylor Hermanson
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Working in SEO

Don’t Let Your Best SEO Ideas Die in Your Client’s Inbox

dumpster full of email

Disclaimer 1: This post is written from the agency SEO perspective, but if you replace “client” with “boss” or “CEO”, it should be pretty applicable.

Disclaimer 2: This is true for all of my posts, but please know these opinions are entirely my own.

You know the feeling…

Great idea. Great rationale. Great mojo. But your client says no. Or even worse, you hear nothing back at all.

How can you convince your client to say yes? How can you get things done when you’re not in charge?

No matter who takes over the @POTUS Twitter feed come November 1, this is a reality you’ll have to continue facing. But there’s hope. You could be stricken by this hardship far less.

Learn from my mistakes; I’ve made quite a few. Good luck and Godspeed. We’re all counting on you.

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  1. Sorry to remind you of this; it was wrong of me.↩

July 31, 2016by Tylor Hermanson
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Lists + Curation, Measurement + Analysis

Best Cities to Get an SEO Job

This research has been updated. View the most recent results here.

Does where you live affect your odds of getting a job in SEO? Do large metropolises only seemingly have more SEO career opportunity until you adjust for population size?

Supply and demand – that’s ultimately what I’m after with this exploration. And while there has been research posted on the subject, it didn’t take into account the number of individuals vying for those jobs.

And why settle on “SEO” jobs, anyway? After all, there’s been legitimate acknowledgement of SEO becoming less of a job title and more of a key skill to have in a Swiss Army type of role. 1 Well, I’m glad you asked.

This research is about the present, not where we’re headed. Take a look at the number of United States job title postings from Indeed.com pulled in June 2016.

  • title:”inbound marketing” OR title:”inbound marketer”- 61
  • title:”content marketing” OR title:”content marketer” – 481
  • title:seo – 899

In closely related fields, “SEO” is still the heavy favorite when it comes to job titles.

OK. Let’s skip to the good stuff. I’ve added anchor links below so you can jump around as you wish, but I do have one last thing to help set the stage.

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  1. Heck, even my own position doesn’t have “SEO” in the title. ↩

July 16, 2016by Tylor Hermanson
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